B

Blinksale

SaaS 2021

Even legacy SaaS (Blinksale launched in 2005) can attract serious buyers. Listing on MicroAcquire generated 100+ bids in 41 days, and seller financing helped close the deal. Sold March 2021 to Verne (

Even legacy SaaS (Blinksale launched in 2005) can attract serious buyers. Listing on MicroAcquire generated 100+ bids in 41 days, and seller financing helped close the deal. Sold March 2021 to Verne (Chicago micro-PE). Exact price undisclosed, 'six figures'; $200K is a midpoint estimate.

Financial Data

Asking Price
Undisclosed
Sale Price
$200,000 USD
Monthly Revenue (MRR)
N/A
Annual Revenue (ARR)
N/A
Monthly Profit
N/A
Profit Multiple
N/A
Revenue Multiple
N/A

Exit Analysis

The $200,000 sale price puts it in the top quarter of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.

This database tracks 362 SaaS exits, and the ones that disclosed a price sold at a median of $20,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

See how this compares across the market on our market stats page, or browse more SaaS exits.

Exit Timeline

Exit Date
June 2021
Platform
private

Tech Stack

Ruby on RailsPostgreSQL

Founder

B
Brandon Cotter

Lessons Learned

Even legacy SaaS (Blinksale launched in 2005) can attract serious buyers. Listing on MicroAcquire generated 100+ bids in 41 days, and seller financing helped close the deal. Sold March 2021 to Verne (Chicago micro-PE). Exact price undisclosed, 'six figures'; $200K is a midpoint estimate.
Source
Press