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MakeLanding

AI/MLSaaS 2023

MakeLanding (formerly LandingAI) was an AI landing-page builder that pre-filled templates with copy and AI-generated images; founder Marc Lou sold it on Acquire.com in November 2023 for $35,000.

Financial Data

Asking Price
Undisclosed
Sale Price
$35,000 USD
Monthly Revenue (MRR)
N/A
Annual Revenue (ARR)
N/A
Monthly Profit
N/A
Profit Multiple
N/A
Revenue Multiple
N/A

Exit Analysis

The $35,000 sale price puts it in the upper half of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.

This database tracks 142 AI/ML exits, and the ones that disclosed a price sold at a median of $12,500. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

From founding to sale took 7 months. The deal closed through Acquire.com, one of 169 exits in this database that went the same route. Time to exit is a decent proxy for how built-to-sell a business was: shorter, cleaner processes usually mean documented operations and fewer surprises in due diligence.

See how this compares across the market on our market stats page, or browse more AI/ML exits.

Exit Timeline

Founded
2023
Time to Exit
7 months
Platform
Acquire.com

Founder

Source
Indie Hackers