M

MealByMeal

SaaSSubscription 2025

Calorie-tracking micro-SaaS operated via text messages. Founder accepted a $3,600 offer in April 2025 and received $3.3k via escrow after fees; peak MRR was $114.

Financial Data

Asking Price
Undisclosed
Sale Price
$3,600 USD
Monthly Revenue (MRR)
N/A
Annual Revenue (ARR)
N/A
Monthly Profit
N/A
Profit Multiple
N/A
Revenue Multiple
N/A

Exit Analysis

The $3,600 sale price puts it in the bottom quarter of the 608 deals with a disclosed price here, where the median is $20,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.

This database tracks 353 SaaS exits, and the ones that disclosed a price sold at a median of $19,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

See how this compares across the market on our market stats page, or browse more SaaS exits.

Exit Timeline

Exit Date
April 2025

Founder

J
Jared Rhizor
Source
Other