O

Optic

SaaS 2025

Speedrun exits work for serial founders with audience. Built Jan 6 - Feb 10, 2025 (28 days). Listed as a 7-day Dutch auction starting at $25K with the price decreasing by the second. Sold within 24 ho

Speedrun exits work for serial founders with audience. Built Jan 6 - Feb 10, 2025 (28 days). Listed as a 7-day Dutch auction starting at $25K with the price decreasing by the second. Sold within 24 hours for $24,381.04 to an anonymous buyer with 278 observers watching.

Financial Data

Asking Price
Undisclosed
Sale Price
$24,381 USD
Monthly Revenue (MRR)
$0/mo
Annual Revenue (ARR)
N/A
Monthly Profit
N/A
Profit Multiple
N/A
Revenue Multiple
N/A

Exit Analysis

The $24,381 sale price puts it in the upper half of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.

This database tracks 362 SaaS exits, and the ones that disclosed a price sold at a median of $20,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

See how this compares across the market on our market stats page, or browse more SaaS exits.

Exit Timeline

Exit Date
June 2025
Platform
private

Tech Stack

RailsOpenAI

Founder

J
Josh Pigford

Lessons Learned

Speedrun exits work for serial founders with audience. Built Jan 6 - Feb 10, 2025 (28 days). Listed as a 7-day Dutch auction starting at $25K with the price decreasing by the second. Sold within 24 hours for $24,381.04 to an anonymous buyer with 278 observers watching.
Source
Press