B

Budgets Are Sexy

Content/MediaContent 2019

A long-running personal-finance blog that J. Money sold to The Motley Fool's Soapbox Financial Network for a mid six-figure sum in 2019 (he later bought it back).

Financial Data

Asking Price
Undisclosed
Sale Price
Undisclosed
Monthly Revenue (MRR)
N/A
Annual Revenue (ARR)
N/A
Monthly Profit
N/A
Profit Multiple
N/A
Revenue Multiple
N/A

Exit Analysis

This database tracks 234 Content/Media exits, and the ones that disclosed a price sold at a median of $29,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

See how this compares across the market on our market stats page, or browse more Content/Media exits.

Exit Timeline

Platform
Direct

Founder

J
J. Money
Source
Other