Duplicate Post
Free WordPress plugin that clones any post or page in one click, carrying over featured images, metadata and SEO settings. Enrico Battocchi maintained it alone for a decade to well over 3 million users before Yoast acquired it on 16 June 2020 and hired him.
Financial Data
Exit Analysis
This database tracks 211 Developer Tools exits, and the ones that disclosed a price sold at a median of $25,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
From founding to sale took 10.0 years. Time to exit is a decent proxy for how built-to-sell a business was: shorter, cleaner processes usually mean documented operations and fewer surprises in due diligence.
See how this compares across the market on our market stats page, or browse more Developer Tools exits.
Exit Timeline
Tech Stack
Founder
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