HollerBox
WordPress popup and notification-bar plugin for capturing email leads and showing announcements with unlimited impressions. Scott Bolinger sold it to Groundhogg Inc. in 2022; terms undisclosed.
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Exit Analysis
This database tracks 211 Developer Tools exits, and the ones that disclosed a price sold at a median of $25,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
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