Penny Pinchin' Mom
A coupons and money-saving personal-finance blog for families earning $18-20K/month. Founder Tracie Fobes sold it in 2019 for an undisclosed sum described as more than $300,000.
Financial Data
Exit Analysis
This database tracks 234 Content/Media exits, and the ones that disclosed a price sold at a median of $29,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more Content/Media exits.
Exit Timeline
Founder
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