P

Post SMTP

Developer ToolsFreemium WordPress plugin 2022

WordPress plugin that routes outgoing site email through SMTP and other mailers with delivery logging, used on 300,000+ sites; sold by solo developer Yehuda Hassine to agency WPExperts for an undisclosed sum.

Financial Data

Asking Price
Undisclosed
Sale Price
Undisclosed
Monthly Revenue (MRR)
N/A
Annual Revenue (ARR)
N/A
Monthly Profit
N/A
Profit Multiple
N/A
Revenue Multiple
N/A

Exit Analysis

This database tracks 211 Developer Tools exits, and the ones that disclosed a price sold at a median of $25,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

See how this compares across the market on our market stats page, or browse more Developer Tools exits.

Exit Timeline

Exit Date
February 2022
Platform
Direct

Tech Stack

PHPWordPress

Founder

Y
Yehuda Hassine
Source
Other