Premium WordPress plugin that turned an ordinary blog into an affiliate review site with ratings and comparison tables. It did over $250,000 in licence sales in 18 months before Dan Grossman sold the rights in 2011 for $90,000.
The $90,000 sale price puts it in the upper half of the 547 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.
This database tracks 186 Developer Tools exits, and the ones that disclosed a price sold at a median of $25,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
From founding to sale took 2.0 years. Time to exit is a decent proxy for how built-to-sell a business was: shorter, cleaner processes usually mean documented operations and fewer surprises in due diligence.
See how this compares across the market on our market stats page, or browse more Developer Tools exits.
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Open-source KVM-over-IP device that lets you remotely control any computer from a browser, no software installation on the target machine.
Security monitoring and bug tracking platform for apps built on Bubble.
Beautiful screenshot annotation tool for macOS, one-click cleanup and branding for product shots.