A one-person niche wooden home-decor business from Prince Edward Island, Canada, selling handmade flagship products mainly through Etsy. It made about $6.5K/month and was acquired by Tops To Floors in 2024.
This database tracks 109 E-commerce exits, and the ones that disclosed a price sold at a median of $141,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
From founding to sale took 7.0 years. The deal closed through Etsy. Time to exit is a decent proxy for how built-to-sell a business was: shorter, cleaner processes usually mean documented operations and fewer surprises in due diligence.
See how this compares across the market on our market stats page, or browse more E-commerce exits.
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