Acquisitions transacted directly between buyer and seller without a marketplace intermediary. Often facilitated through founder networks, Twitter/X, or inbound buyer outreach.
SEO research tool for content marketers
Grammar checker and writing coach platform
Social media scheduling with AI suggestions
Free Typeform alternative with Notion-like UX
Twitter analytics and growth tool for indie hackers building in public.
Social proof popups and conversion tools for e-commerce stores.
Tailwind CSS-based blogging platform that turns Notion docs into a public blog.
Lifetime deal marketplace for SaaS products
Boilerplate Next.js starter kit for SaaS founders
Security monitoring and bug tracking platform for apps built on Bubble.
No-code landing page builder used by startups, indie hackers and SaaS founders.
Daily finance and markets newsletter delivered in a humorous, irreverent voice.
Social media customer service platform for SMBs.
Family of utility apps for Shopify merchants — image optimization, page builders, checkout customizations.
AI cold email personalization at scale
Shopify app suite focused on conversion optimization and upselling features.
LinkedIn content creation and scheduling tool
Testimonial collection and wall-of-love builder
Synthetic API and browser check monitoring
Content sites built on display ads sell at ~40x monthly earnings. Spencer documented every step on Niche Pursuits — that public case study itself became a marketing asset. Founded Sept 2018; sold 2021
Even legacy SaaS (Blinksale launched in 2005) can attract serious buyers. Listing on MicroAcquire generated 100+ bids in 41 days, and seller financing helped close the deal. Sold March 2021 to Verne (
Website feedback tool with visual bug reporting
Speedrun exits work for serial founders with audience. Built Jan 6 – Feb 10, 2025 (28 days). Listed as a 7-day Dutch auction starting at $25K with the price decreasing by the second. Sold within 24 ho
Searchable library of UX patterns and user flow recordings from real apps.
AI hype + Product Hunt launch = fast exits. Nico built MakeLogo in 48 hours (Dec 5–7, 2022), reached #1 Product of the Day on Product Hunt within 5 days, and sold for $65K on March 11, 2023 — about 3
AI-powered copywriting platform for marketing teams and content creators.
Premium stock newsletter sending readers undervalued small-cap stock picks.
Burnout is a valid reason to sell. Kaleigh built the blog over 7 years (founded 2015) to 200K monthly visitors; selling allowed her to focus on family. Sold 2022 via BlogsForSale.co to a private buyer
Online community and content platform for bootstrapped founders.
Acquirer renegotiations are common at the finish line. Co-founded by Jake Singer & Jake Schonberger (launched 2021). At $25K MRR / $300K ARR with 4 employees; beehiiv adjusted the original offer downw
Niche SEO tooling (CTR boosting via bot traffic) commands strong multiples even as a solo, recent-grad founder. Founded 2020; sold 2022 for nearly $300K (2.3x revenue multiple on $129K ARR) to San Fra
Store locator widget for e-commerce sites and brick-and-mortar businesses.
Building in public on Twitter creates inbound buyers. Noah built Potion publicly over two months in late 2020 and the audience he created made finding the right acquirer easier. Closed in April 2023 v